Expand your hits as necessary

Publishers know that posters often leverage their platforms to build links. Similar strategies apply to other forms of non-text content as well, such as videos, audio, search boxes, and Flash or Java plug-ins. Creating memorable event experiences? If so, projection advertising has you covered. Their USG as it relates to …

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The worst advice I've heard about stickiness

In many industries, blog commenting is commonplace. This description is the suggested descriptive text for search engines to use in the search results, although Google will choose to display text from the article itself if it believes that it's more relevant to the search and content of the article. Earliest …

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Clarification about trust rank

Mostly because many writers took up “spinning content” and recycling tired topics just to land a mention on a variety of low-quality outlets. You can correct 404 errors easily by restoring a page that was deleted, diagnosing any problems with your hosting provider, or creating a 301 redirect. The black …

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Get rid of stickiness for good

Images can be quite costly on bandwidth and performance. Meta descriptions, while not as important in search engine rankings, are extremely important in getting users to click through from the search engine results page (SERP) to your website. An irresistible collection of food and drink gift sets are perfect gifts …

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Mobile-First Indexing: Fix issues around static pages

As they spend time getting to know your business, they'll increase their dwell time on your page, which sends a positive signal to Google that your page is relevant. Write Long Tail Keywords centered content: Research has shown that while searching for information through Google in most of the voice …

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Adopt a customer centric view of keywords

Ranking organically in search for product keywords should be an ecommerce stores end goal because this brings a consistent passive stream of targeted traffic to your website. The majority of learning can be done online, but some should be done in real life. I was asked what seemed like a …

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